For Ecom Founders: How ProjectScale Instantly Scales Paid Ads ROAS
+ INSTANTLY FIX IOS RELATED PERFORMANCE ISSUES
OR You Don't Pay
If You Are Short On Time We Can Set Up This Purchase Funnel For You HERE
How We Add An Extra $1M - $5M ARR To Our Ecommerce Clients Bottom Line In 3 Months Or Less Using Our 3 Pronged Advertising System...
OR YOU DON'T PAY
Watch The Video In Full Then Click "Let's Chat" To Determine If We Are A Good Fit For Each Other.
Presenter: Kai Bax
Please watch the video in full then click "Let's Chat" below to see if we're a good fit.
Some Of Our Clients
We Eliminate The Risk For Our Clients And GUARANTEE Results
Bax Consulting's mission is to become earths most results driven Ecomm and Info Product marketing agency and to erase the 'I've been burnt in the past' conversation that all founders have. So we've removed the risk entirely for our clients. They do not pay us a single cent until we actually deliver profitable results. We are a 100% performance based agency.
Fiercely Ramping Isn't Brain Surgery
And It Can Be Achieved, Profitably, In 3 Months Or Less...
Become Your Industry Goliath
Every industry has that one Goliath that is routinely stealing the market share, MoM increasing profits and attacking your margins. Have you ever realised that you could quite easily take down your industry Goliath and replace their position? We've seen clients dominate their competitors simply because they can acquire a sale for cheaper (consequently, more profitable) than any one else in their industry. As a byproduct, once we ramp up the monthly ad spend we put our clients in pole position and eventually they become the industry leader who everyone in their market naturally gravitates too. Thus, increasing market share and consequently organic marketing via word of mouth etc. When you can confidently generate a CPA (cost per acquisition)/CPP (cost per purchase) for a price that makes sense to your specific margins and you couple that with a scaling strategy that actually converts, you too can become your industry Goliath. We turn our clients into industry leaders and industry Goliaths.
Join 15+ Industry Leading Goliaths
Creative Direction For Ultimate Conversion
After having spent multiple millions for clients and ourselves (something 99% of agencies can't say), we've learned a thing or two about advertising and it's biggest levers. The two biggest levers you can pull for Ecomm are 1. Creative and 2. Copy. If those two components are operating at the highest possible level then it's very difficult to not be hyper profitable at severe scale. So we also offer clients, creative direction that's designed for ultimate conversion. We pull the raw assets from your end (the physical image, video, GIF etc) and we elevate its performance by turning it into a high converting asset. Things like additional graphic design, cohesive but effective video editing etc will be applied to your raw assets so we can squeeze as much revenue out of each creative as humanly possible. Because after all, creative is the biggest lever we can pull followed by expertly written copy.
Join 15+ Industry Leading Goliaths
Add An Extra $1M - $5M ARR
Join 15+ Industry Leading Goliaths
Our 'Ad Copy Lab' Worksheet We Use To Assemble All Client Ad Copy.
Slice Through The Noise
Instead of your ads accumulating negative comments and having scary low conversion rates, we only run ads that get potential customers deeply excited about your product and offering. We craft ads that strike a nerve within your ideal customer and make them smile because we've spoken so deeply to their current situation (instead of negative comments, we see comments like "Are you guys reading my mind?" or "I feel like you're in my house right now!" on our client ads). It's this nature of advertising that enables us to generate multiple hundreds of thousands per month for our clients after ad cost. Agencies nowadays get so hung up on the technicalities of advertising, that they forget about the actual concepts that make people buy. The typical 3 line piece of copy doesn't cut it anymore and it 100% will not enable you to even scratch your industry Goliath, never mind taking them down and replacing them. The only ads that cut through the noise and have a 2% + view to conversion rate are the ads that strike a deep nerve and leave potential customers with no other option than to buy your product. They're the only ads we run.
Join 15+ Industry Leading Goliaths
Ice Cold Stranger To Brand Enthusiast
The amount of time, energy and resources it takes to turn an ice cold stranger into a brand enthusiast is mind numbingly high. And so, if your brand isn't ubiquitous amongst current customers and potential customers, the amount of money you'll be leaving on the table is spine chilling. In the past, we've had clients where we only ran retargeting ads for the first 30 days and we brought in over $100k return on adspend (after ad cost). So in reality, you would be leaving upwards of $100k a MONTH on the table if your brand isn't strategically ubiquitous. Why? Because not every potential customer will convert from the first interaction they have with your brand. That's just human nature. As we build familiarity with someone or something, we instantly become more accustomed to what they have to offer or what they have to say. This is why having a chronological and methodical funnel that we inject with paid traffic enables us to easily add an extra $1M - $5M to our clients bottom line.
Join 15+ Industry Leading Goliaths
What Is A Purchase Funnel and How Does It TURBO Charge AD ROI
This is the most hyper systemized form of a paid traffic funnel online. Providing up to 50% more increase in paid ads ROAS alone. As we build familiarity with someone or something, we instantly become more accustomed to what they have to offer or what they have to say. This is why having a hyper systemized paid traffic funnel enables you to add an extra $1M - $3M in ARR in 12 months or less with complete ease...Meet the ProjectScale Accelerator Purchase Funnel (yes it's a mouth-full but the opportunity in increased results will leave your jaw hanging)
Scaling ROAS Isn't Rocket Science
And It Can Be Achieved, Profitably, In 3 Months Or Less...
Become Your Market's Leader
Every industry has that one market leader that is routinely stealing the market share, MoM increasing profits and attacking your margins. Have you ever realized that you could easily take down your market's leader and replace their position? We've seen clients dominate their competitors simply because they can acquire a sale for cheaper (consistently & more profitably) than any one else in their industry. As a byproduct, once we ramp up the monthly ad spend we put our clients in a leading position and eventually they become the industry leader who everyone in their market naturally gravitates towards. Therefor, increasing market share and consistent organic marketing via word of mouth etc. When you can confidently generate a CPA (cost per acquisition)/CPP (cost per purchase) for a price that makes sense to your specific margins and you couple that with a scaling strategy that actually converts, you too can become your market's leader. We turn our clients into market leaders and industry titans.
Join 25+ Industry Leading Brands
Turning $1 into $4, $5, $6+
Advertising only makes up for around 60% of successful advertising. What this means is that, no agency or marketer on planet earth can get any and every Ecomm brand, or business for that matter, top tier results. Why? Because things like product-market-fit, sales process conversion rate (SPCR), irresistible offers, product quality, strong customer service, etc. all need to be evident in order to see any noticeable results with paid advertising. Now, we cannot help with product-market-fit and product quality. If they aren't evident within your business, then you have bigger problems than we can solve. However, things like SPCR, irresistible offers and backend remarketing strategies are things we 100% help clients with because after all we are a 100% performance based agency and if we can eek out an extra 1 - 3% conversion rate within your sales process, it'll make our advertising much more successful. Our highest converting clients (clients who have a $250k+/month return on ad spend) have everything from SPCR, product-market-fit, backend remarketing, irresistible offers and product quality in place along with unmatched advertising. We will ensure all those component are in place within your brand so we can turn $1 into $4, $5, $6+.
Join 25+ Industry Leading Brands
Add An Extra $1M - $3M To Your ARR in 3 Months or Less
The earths quickest way to ramp any brand to $1M - $10M is via aggressive paid traffic. We help our clients add an extra $1M - $3M to their bottom lines by running hyper profitable campaigns that slice through the industry noise, cut deep inside your ideal customer, and motivate them to buy and at which point (given your customer experience is down packed) they turn into a brand enthusiast and have a high return rate. A $1M - $3M return on ad spend per year becomes very achievable when you pair a high converting paid traffic funnel (funnel structure, seamlessly combined copy and creative, avatar driven targeting and correctly structured paid traffic campaigns) which was detailed in the video above, with a product that has strong USPs and a high product-market-fit. At Projectscale.io, each client has been propelled into the $1M - $10M ARR range or are on track to do so within the next 3 - 6 months.
Join 25+ Industry Leading Brands
Creative Direction For Ultimate Conversion
After having spent multiple millions for clients and ourselves (something 99% of agencies can't say), we've learned a thing or two about advertising and it's biggest levers. The two biggest levers you can pull for Ecomm are 1. Creative and 2. Copy. If those two components are operating at the highest possible level then it's very difficult to not be hyper profitable at severe scale. So we also offer clients, creative direction that's designed for ultimate conversion. We pull the raw assets from your end (the physical image, video, GIF etc) and we elevate its performance by turning it into a high converting asset. Things like additional graphic design, cohesive but effective video editing etc will be applied to your raw assets so we can squeeze as much revenue out of each creative as humanly possible. Because after all, creative is the biggest lever we can pull followed by expertly written copy.
Join 25+ Industry Leading Brands
Turning $x into $(x*4, 5, 6+)
Join 15+ Industry Leading Goliaths
Slice Through The Noise
Our 'Ad Copy Lab' Worksheet We Use To Assemble All Client Ad Copy.
Join 25+ Industry Leading Brands
As Seen On
Trusted By Industry Leading Ecommerce Brands
Clients Backed By Firms
Join 25+ Industry Leading Brands
We Eliminate The Risk For Our Clients And GUARANTEE Results
Our mission is to become the top 1% growth partners for the top 1% eCommerce brands in the world. So we've removed the risk entirely for our clients. They do not pay us a single cent until we actually deliver profitable results. We are a 100% performance based agency.
Profitable And Predictable Results
$2.35M In 12 Months
Backstory On This Client:
$2.35M in 12 months with a 851% increase in growth compared to the previous 12 months. This is an Ecomm client who is quickly becoming the market leader in the consumer tech niche specifically. They started with us in September of 2020 and since then we've been able to help them go from $850K ARR to $3M ARR and we'll cross the $5M ARR mark in 2021. The reason we've helped this client ramp to such high numbers in a short period of time is because prior to working with us, they had no machine in place that enabled them to predictably spend x and generate (x*2,3,4,5). They were shooting in the dark when it came to advertising which severely limited their growth and harmed profit margins. Once we came onboard, we straightened out their sales funnel and offer, implemented deep platform strategies and cohesively combined them into 1 hyper systemized scaling operation.
$73k => $256k In 30 Days
Backstory On This Client:
This is an Ecomm client who specialises in the health and wellness niche. Prior to joining Projectscale.io as a client, their main median of advertising was influencer marketing which took them from $0 - $50k MRR but then they were capped out. There was only so much scale they could experience with influencer marketing and so that's where we came in. They'd never ran a single paid ad before and so starting from complete scratch, we were able to ramp them up to $200k + MRR (solely from our paid traffic) in 8 months with a 3.5x monthly ROAS at massive scale. This was a byproduct of having a deep routed understanding of their ideal customer and knowing exactly what they wanted. Equipped with that knowledge, all we needed to do was simply put what they wanted in front of them and they bought. We are now pushing this clients spend from the $75k/month mark to over $150k/month and are on track to surpass $6M ARR.
$3k => $14.8k In 1 Day
Backstory On This Client:
Strong USPs (unique selling propositions) are vital for any brand to have in order to routinely generate any type of profitable results at scale. It's a non-negotiable. This is a tech based Ecomm client who not only has strong USPs but also has a very strong product-market-fit. They received one of our outbound emails (because we could see from a birds eye view that this specific brand was not utilizing paid traffic to the heights they should've) and they ended up getting on a call with us to discuss how we could help them in more depth. We showed the sheer amount of money they were leaving on the table by not having a solid paid traffic funnel in place and not having the ability to confidently spend $x to generate a sale for $(x*3, 4, 5+). Fast forward a couple months after they became a client and we are now able to spend just under $15, at scale, to acquire a customer that's worth roughly $75 straight off the bat (excluding LTV of the specific customer). We are now on track to scale the monthly ad budget over $200k while maintaining hyper profitable margins.
$30k => $119k In 30 Days
Backstory On This Client:
This is real life proof that 'scaling isn't rocket science and it can be achieved in as little as a few weeks. This was a newly launched eCommerce brand in June 2020 and within the first few weeks of being live, thanks to correctly executed paid traffic, we were able to ramp this client from $0 to $119k generated in 30 days while maintaining a healthy 3.9 ROAS. This is what happens when you pair a high converting sales process, a product that has product market fit and extremely effective paid advertising. This client is now sat at $100k+ MRR with $30k in monthly adspend.
Backstory On This Client:
Striking a nerve within the audience we show ads to by crafting striking copy and pairing that with top tier creatives is the number one way to scale to $1M - $3M ARR directly from paid traffic. This enables us to spend (as you can see above) $2.1K and return $10K in 1 day from evergreen ads (not a huge sale etc). We helped this client dial in his sales funnel as prior to working with us the conversion rate was below 1.5% and we helped him dial in his offering so his product became an absolute no brainer to his market (the perceived value more than outweighed the cost). This client has an AOV of $160 and an average CPA from ads of $30.
$22k => $101k In 14 Days
Backstory On This Client:
After losing money MoM with current and past agencies, this client came to us in a time of desperation. They couldn't go much longer without seeing some kind of profit and so, again, once they learned about our offer and track record, they wanted to give it one last shot before they took everything in house. It was very evident to our team at Projectscale.io that the reason no one was able to make this brand profitable was because of the way they were conducting the advertising process itself. This client had everything down packed from product market fit (vital) to product operations to sales process conversion rate and offers. The biggest issue was no one could inject qualified customers into their proven sales process for a price that made sense. And so even though their sales process was highly converting, they were losing money because the advertising wasn't operating at the level it needed to be. We instantly revamped their creative process so we could generate top tier creatives in short lead times. We coupled that with copy that not only struck a nerve in their ideal customer but actually motivated them to buy and not just read about the product or think about buying. We also injected a strong funnel structure so now there is a methodical path that we push each potential customer down which gets them closer and closer to the sale and inevitably they'll buy. Now we comfortably sit at $200k - $250k MRR with the current monthly spend of $20k - $40k.
$256k In 30 Days
Backstory On This Client:
Prior to working with Projectscale.io, this client was doing what was considered to be very well. They were at $100k/month with healthy profit margins but they knew they could be generating more from their advertising dollars. So when they came onboard, we were instantly able to squeeze out an extra 1.7% conversion rate from their sales process within the first few days by filling in holes that were evident (thanks to the technical talent in our team). On top of that, prior to launching our first iteration of ads, we sat down with the client and crafted an entirely new offer that was far more irresistible for their ideal customer and helped make the purchase a complete no brainer. From that point, within 6 days of running the ads we were able to start ramping spend and scaling the ad account and as a byproduct, we closed out that month on just over $256k generated. A 36% increase in the first 30 days of working together.
$16k => $51k In 5 Days
Backstory On This Client:
This high end fashion client of ours found a hole in the market and they constructed a product around filling that hole. They had such a strong product-market-fit that when they went to market with paid traffic, they instantly saw profitability at a high level. The major issue they had was they were capped out at $100 -$200/day in adspend. Each time they pushed the spend to $500+ /day, profitability instantly decreased, things started to break and they started to lose money... So it made sense for them to stay at $100 - $200/day, where they were most profitable. After being served with one of our ads, this client came through our funnel and we ended up jumping on a call. Instantly, we could see this brand had mind blowing potential, they just needed a heavy hitter in their corner who could actually generate that potential for them. So they came onboard as a client. Fast forward to today, and we are comfortably spending $3k+ /day whilst maintaining a 3+ ROAS on any given day. We were able to quickly ramp past their usual $100 - $200/day spend in a hyper profitable manner by providing a more solid sales funnel from a paid traffic POV and by crafting ads that had a much longer half life. Coupling this, we seamlessly incorporated their product-market-fit offer which is enabling us to now experience a high MoM growth rate whilst staying offensively profitable and lean.
Join 25+ Industry Leading Brands
$4.8M In 12 Months
Backstory On This Client:
$4.8M in 12 months with a 493% increase in growth compared to the previous 12 months. This is an Ecomm client who is quickly becoming the industry leader in the womens supplement niche specifically. They started with us in September of 2019 and since then we've been able to help them go from $800k ARR to $5M ARR and we'll cross the $10M ARR mark in 2021. The reason we've helped this client ramp to such high numbers in a short period of time is because prior to working with us, they had no machine in place that enabled them to predictably spend x and generate (x*2,3,4,5). They were shooting in the dark when it came to advertising which severely limited their growth and harmed profit margins. Once we came onboard, we straightened out their sales funnel and offer, implemented deep platform strategies and cohesively combined them into 1 behemoth scaling operation.
$12k => $225k In 30 Days
Backstory On This Client:
This is an Ecomm client who specialises in the health and wellness niche. Prior to becoming a Bax Consulting client, their main median of advertising was influencer marketing which took them from $0 - $50k MRR but then they were capped out. There was only so much scale they could experience with influencer marketing and so that's where we came in. They'd never ran a single paid ad before and so starting from complete scratch, we were able to ramp them up to $200k + MRR (solely from our paid traffic) in 8 months with a 15+ monthly ROAS. This was a byproduct of having a deep routed understanding of their ideal customer and knowing exactly what they wanted. Equipped with that knowledge, all we needed to do was simply put what they wanted in front of them and they bought. We are now pushing this clients spend beyond the $75k/month mark and are on track to surpass $7M ARR.
Backstory On This Client:
Strong USPs are vital for any brand to have in order to routinely generate any type of profitable results at scale. It's a non-negotiable. This is a tech based Ecomm client who not only has strong USPs but also has a very strong product-market-fit. They received one of our outbound emails (because we could see from a birds eye view that this specific brand was not utilising paid traffic to the heights they should've) and they ended up getting on a call with us to discuss how we could help them in more depth. We showed the sheer amount of money they were leaving on the table by not having a solid paid traffic funnel in place and not having the ability to confidently spend $x to generate a sale for $(x*3, 4, 5+). Fast forward a couple months after they became a client and we are now able to spend just under $15, at scale, to acquire a customer that's worth roughly $75 straight off the bat (excluding LTV of the specific customer). We are now on track to scale the monthly ad budget over $200k whilst maintaining hyper profitable margins.
$16k => $78k In 3 Months
Backstory On This Client:
This is real life proof that 'fiercely ramping isn't brain surgery and it can be achieved in 3 months or less'. This was a newly launched info product in June 2020 and within the first 3 months of being live, thanks to correctly executed paid traffic, we were able to ramp this client from $0 to $80k generated whilst maintaining a healthy 4.8 ROAS. This is what happens when you pair a high converting sales process, a product that has product market fit and extremely effective paid advertising. This client is now sat at $100k MRR with $20k - $30k in monthly adspend.
$1.1k => $7.5k In 1 Day
Backstory On This Client:
Striking a nerve within the audience we show ads to by crafting striking copy and pairing that with top tier creatives is the number one way to scale to $1M - $5M directly from paid traffic. This enables us to spend (as you can see above) $1.1K and return $7.5K in 1 day from evergreen ads (not a huge sale etc). We helped this client dial in his sales funnel as prior to working with us the conversion rate was below 1.5% and we helped him dial in his offering so his product became an absolute no brainer to his market (the perceived value more than outweighed the cost). This client has an AOV of $460 and an average CPA from ads of $70.
$36k => $205k In 30 Days
Backstory On This Client:
After losing money MoM with current and past agencies, this client came to us in a time of desperation. They couldn't go much longer without seeing some kind of profit and so, again, once they learned about our offer and track record, they wanted to give it one last shot before they took everything in house. It was very evident to the team at Bax Consulting that the reason no one was able to make this brand profitable was because of the way they were conducting the advertising process itself. This client had everything down packed from product market fit (vital) to product operations to sales process conversion rate and offers. The biggest issue was no one could inject qualified customers into their proven sales process for a price that made sense. And so even though their sales process was highly converting, they were losing money because the advertising wasn't operating at the level it needed to be. We instantly revamped their creative process so we could generate top tier creatives in short lead times. We coupled that with copy that not only struck a nerve in their ideal customer but actually motivated them to buy and not just read about the product or think about buying. We also injected a strong funnel structure so now there is a methodical path that we push each potential customer down which gets them closer and closer to the sale and inevitably they'll buy. Now we comfortably sit at $200k - $250k MRR with the current monthly spend of $30k - $40k.
$140k In 14 Days
Backstory On This Client:
Prior to working with Bax Consulting, this client was doing what was considered to be very well. They were at $100k/month with healthy profit margins but they knew they could be generating more from their advertising dollars. So when they came onboard, we instantly was able to eek out an extra 1.2% conversion rate from their sales process within the first few days by filling in holes that were evident. On top of that, prior to launching our first iteration of ads, we sat down with the client and crafted an entirely new offer that was far more irresistible for their ideal customer and helped make the purchase a complete no brainer. From that point, within 6 days of running the ads we were able to start ramping spend and scaling the ad account and as a byproduct, we generated $140k in the first two weeks of the second month and we closed out that month on just over $300k. A 200% increase in the first 60 days of working together.
$54k => $290k In 3 Months
Backstory On This Client:
This high end fashion client of ours found a hole in the market and they constructed a product around filling that hole. They had such a strong product-market-fit that when they went to market with paid traffic, they instantly saw profitability at a high level. The major issue they had was they were capped out at $100 -$200/day in adspend. Each time they pushed the spend to $500+ /day, profitability instantly decreased, things started to break and they started to lose money... So it made sense for them to stay at $100 - $200/day, where they were most profitable. After being served with one of our ads, this client came through our funnel and we ended up jumping on a call. Instantly, we could see this brand had mind blowing potential, they just needed a heavy hitter in their corner who could actually generate that potential for them. So they came onboard as a client. Fast forward to today, and we are comfortably spending $1k+ /day whilst maintaining a 5+ ROAS on any given day. We were able to quickly ramp past their usual $100 - $200/day spend in a hyper profitable manner by providing a more solid sales funnel from a paid traffic POV and by crafting ads that had a much longer half life. Coupling this, we seamlessly incorporated their product-market-fit offer which is enabling us to now experience a high MoM growth rate whilst staying offensively profitable and lean.
Who Is This For?
- Founders who feel as though they are plateauing and can't break through to the summit.
- Founders who aren't experiencing a healthy MoM increase year round (or feel as though they could have a higher MoM growth rate).
- Founders that are tired of working with no-nothing marketing agencies.
- Founders that want to actually get to $1M - $3M through unmatched sales funnels and high level paid traffic systems.
- Founders who are deeply seeking to become their industry's leader and crush competition.
Sounds Like You?
Remember: You do not pay a single penny until we deliver profitable results. This is something no other agency can offer because they cannot deliver profitable results at scale.
Who Is This For?
- Founders who feel as though they are plateauing and can't break through the inflection point.
- Founders who aren't experiencing a healthy MoM increase year round (or feel as though they could have a higher MoM growth rate).
- Founders that are tired of working with agencies that promise the world and deliver nothing.
- Founders that want to actually get to $1M - $5M through unmatched sales funnels and high level paid traffic.
- Founders who are deeply seeking to become the industry leader and flatten competition.
Sound Like You?
Remember: You do not pay a single cent until we deliver profitable results. This is something no other agency can offer because they cannot deliver profitable results at scale.